Youtube News: Cultivate Community and Connection

Cultivate Community & Connection Community lies at the heart of your channel - the people who believe in you, cheer you on, and come together because of you. By staying connected with your followers, you can unlock new levels of potential for your channel. Test out some of these techniques to stay in touch with your audience: • Reply, pin, and heart Comments - it is easy and fun, and can incentive fans to engage, too. Don't forget to explore some of our great tools you can use to keep your community safe. • Use Stories to show current and potential fans what you're up to between uploads. On average, creators who have an active Story can accelerate their weekly new subscriber count by over 8%! • No time to film and edit videos? Use Community Posts to stay connected by sharing pictures or polling fans on what they want to see next. • Give fans VIP access with Channel Memberships. Exclusive perks in exchange for a monthly fee? Sounds like a win-win. • Go off-script with YouTube Live! Fans can show love with colorful Super Chats and Super Stickers and help grow your earning potential. *Disclaimer that you must reach eligibility to enable some of these tools ENGAGE YOUR COMMUNITY Can you feel the love? All month long we're celebrating the amazing bond between creators like you and your fans. Take a moment to send your community some gratitude by posting #LoveNotes on social today! February Creator Spotlight If you're looking to brush up on your artistic talents, Rishi Draws is the channel for you. Join him for step-by-step tutorials on creating digital works of art. 🎨 In case you missed it • This month we celebrated Safer Internet Day — a great reminder that we should empower others to use technology responsibly and respectfully every day. • Susan Wojcicki's community letter gives a shout out to your inspiring innovation and community! Read about new features & tools coming soon. • Gail Tifford, chief brand officer of Weight Watchers International, Inc., and YouTube Creator Alisha Marie share how they use community feedback to shape their content and strategy in this Think With Google video series. Keep building a connected and loyal community! SUBSCRIBE TO MY CHANNEL: YODI INSIGNE