Usher in Chinese New Year with the Taste of Asia

 

Singapore’s Top-Selling Brand Golden Chef Brings Authentic Asian Flavors to Filipino Kitchens

Metro Manila, Philippines -  This Chinese New Year, home cooks and chefs across Metro Manila can celebrate prosperity, togetherness, and new beginnings through food with Golden Chef, an Asian sauces and condiments brand from Singapore.

Known for its authentic Singapore recipes and premium ingredients, Golden Chef makes it easier for families and young professionals to recreate beloved Asian dishes at home, from comforting noodle bowls to festive reunion spreads. Whether for everyday meals or Lunar New Year feasts, Golden Chef brings bold, authentic flavors to every kitchen, delivering the Taste of Asia to Filipino homes.

Authentic Singapore Cooking Pastes for Festive Favorites

Golden Chef’s cooking pastes are made using authentic Singapore recipes, capturing the depth and richness of iconic Asian dishes:

Singapore Laksa Cooking Paste – A luxurious balance of creamy coconut, aromatic spices, and umami from dried shrimp.

Singapore Chicken Curry Cooking Paste – A creamy, spicy, and aromatic blend enhanced by the distinctive fragrance of curry leaves.

Singapore Rendang Cooking Paste – Savory and aromatic, with a rich balance of spicy and sweet flavors.

Singapore Satay Beehoon Cooking Paste – Thick, spicy, aromatic, and nutty, perfect for celebratory noodle dishes.

Premium Sauces & Condiments to Elevate Every Dish

Golden Chef also offers a wide range of sauces and condiments designed to enhance everyday cooking and festive spreads:

Roasted Sesame Salad Dressing – Combines the nutty aroma of roasted sesame with a smooth, savory-sweet flavor that enhances salads, noodles, and grilled dishes.

Chinkiang Vinegar – A dark, aromatic vinegar with a complex, slightly sweet flavor, perfect for dipping, braising, and stir-frying.

Premium Oyster Sauce with Dried Scallop – Made from premium oyster extract and the finest fried scallops, delivering deep seafood umami flavor ideal for stir-fries.

More sauces and condiments include Sweet Thai Chili, Premium Light Soy Sauce, Premium Dark Soy Sauce, 100% Pure Sesame Oil, Abalone Sauce, Royale Vegetarian Oyster Flavoured Sauce with Diced Mushroom, White Rice Vinegar, All-In-One Seasoning, Sesame Soy Dressing, and Shao Hsing Hua Tiao Chiew.

From Singapore to Filipino Tables

Trusted as Singapore’s top-selling brand in Asian sauces and condiments, Golden Chef is now in the Philippines to bring the Taste of Asia to Filipino homes.

Exclusively at selected SM Markets. Check it out now!

About FairPrice Group Singapore

FairPrice Group Singapore is Singapore's leading retailer. Golden Chef is a brand under FairPrice Now Brands, which boasts over 3,500 housebrand and private label products over 70 categories, sourced from more than 50 markets including Thailand, Japan, Australia, Italy, Canada, Philippines, and, of course, Singapore.

This press release has also been published on VRITIMES