| Music is a universal language and helps to tell stories. If you are creating a video, you need to use music to better convey the message you want your audience to feel. Not only will the production feel more complete, but it will keep your audience engaged.
Music Builds Relationships. It's a combination of repetition, connections, rhyme and pattern. That same effect can translate into your videos by using a reoccurring song or jingle.
Why Use Music? The reason why music is so pervasive in society is that it makes us FEEL things.A jingle in an ad conveys a happy thought. Spooky music in a thriller builds tension. Orchestral music in action games makes it feel more real.When you're creating video content, you convey the majority of the message through dialogue and images on the screen. In order to truly complete the scene, finding music that tells the story is the final piece.
How to Select Music? In order to find the right music for your video, decide what you want to convey. Happy scenes require upbeat and cheery music. An action scene requires something dramatic. Video gamers may want something ominous and instrumental.No matter what music you use, it will have a direct impact on the video.In the video below, you will witness the power of music and how it affects the scene. Notice how the entire mood changes from serious, to comedic to depressing.
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